Identify Key Project

CEO and HQ define the goals and objective for the business. We as finance manager and CFO usually will plan another goal and objective inline with CEO and HQ goals. I feel it is waste of time for us to prepare another goal and objective, in state we should identify key project that will help us to accomplish the goals and objective. Another key point to note is we need to set numerical target to achieve the goals and objective. Example improve cash flow will be HQ goal, we should set inventory target for 1Q is $MM and past due balance should be less then $MM.